NEWS

Monday 29 October 2018

Assam And Arunachal Can Help India Compete With Kenya To Lead The Challenging Purple Brew Market


Rare is purple brew as such tea plants are located in particular localities of Northeast states like Arunachal Pradesh  and Assam which product quality is priceless as it has extreme health effect and  currently Kenya is the only country leading its market in the world.


But scientist of Northeast region proclaim that with careful soil process to help grow more purple tea plants with sufficient financial support could help raise adequate purple brew product in the domestic market. There are possibilities if India succeeds in domestic market in delivering required products to meet international market deadline.


In India there are favorable consumers to procure the high quality and anthocyanin-rich purple tea product at greater price. People believed it was Kenya who supplies such exclusive brew but slowly the India market analyst realized that even the country has the potential to compete in international market as it has good source of purple tea plants in Siang District of Arunachal and Assam.


Most interestingly it is realized and established that Kenya had derived purple brew production with the genetic supplement of this particular tea plant from Assam. Today from Assam this amazing purple tea product is brought at whopping Rs. 24,000. Now that is why Assam is said to be an unique state of its own with multiple original rare resources that are of high demand in the international market.

NEIC: SUMI BORA


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