Meghalaya likely to excel as a brand name and position
their rank globally as quality tea producers to compete with top contenders in
tea from Northeast, India. After Assam and Darjeeling now Meghalaya’s farmers
are fast taking their diversification to tea cultivation.
Acknowledging that it has suitable soil and climatic
condition for quality tea plantation that would match for export, hundreds of
villagers in Meghalaya are diversifying to tea cultivation for profitable
farming outcome.
In Meghalaya about 2000 hectares of land are dedicated for
tea cultivation which is in major processed in organic methodology. According
to Meghalaya’s Horticulture Department officials the process of tea cultivation
has been newly adapted to deliver quality product without much focus on volume
and highlighted, “7 lakh tonnes of tea annually produced, 75% are grown without
chemicals. Our objective is to produce low volume but high quality tea.”
Evidently due to financial success in tea cultivation emphasized villagers from seven villages in close proximity to the Khasi Hills
district to adapt tea plantation according to the analysis of DL Nongspung
Mawlyn, president of Tea Growers’ Society.
It is analyzed that the soil near Assam Border and in
Garo Hills is found to be richly fertile that helps to produce high quality tea
like Assam according to Agricultural Department Assistant Director Maqbool
Lyngdoh Suiam. Globally Meghalaya tea is favored due to its intense texture
and flavor. This refreshment powerful liquor is fast attracting customers from
UK, Europe and Australia. Tea produced from Central Meghalaya is of excellent
quality. Interestingly this quality tea is cultivated at the sloppy height of 3000
to 5500 feet, engulfed in misty environment.
To compete with top tea brand names, Meghalaya has found
a brand name for their tea that is categorized as superior quality, rich
texture and pleasantly aromatic. “Meg Tea” is one of the top brand names of
Meghalaya which is produced from Umsning, Ri Boi district. According to Agricultural
official, “Meg Tea” brand is popularly recognized for its intense green and
black orthodox quality.
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