NEWS

Saturday, 25 August 2018

Manipur A New Inspiration To Northeast To Edge Its Tourism Market


Manipur Tourism has set a new sense of inspiration to Northeast Tourism marketing strategy with the fetch of the ‘Best State For Promotion Of Festival & Fairs Award’ for the first time at 12th annual edition of Today’s Travelers Award 2018 event in New Delhi under Domestic Tourism category.

All the states of NE region are slowly picking up the pace and Manipur’s marketing strategy can be a great inspiration to help this region to become India’s key economic player by boosting enhanced technologies and infrastructures. NE Tourism still requires time to edge up in promotional and marketing activities to boost its dynamic role in strengthening nation’s economy.

Solid factor about Northeast tourism is its picturesque destinations where even Union Tourism Minister KJ Alphons admits and thinks it should be allowed to be more accessible to garner greater tourist inflow. Manipur tourism department has far gone to an extent to promote its state through extensive marketing and advertising publicity campaign plus its excellent intrigue with media to capture global network.

Manipur Tourism’s dedicated job in entertaining tourist and promoting the state’s values came to notice last year at Manipur Sangal Festival which helped it to become as the favorite contender in winning this prestigious title.

This title was awarded by the chief guest Ministry of Communication and Industry and Civil Aviation, Suresh Prabhu to Dr. Sapam Ranjan Singh, Chairman Tourism Corp of Manipur Limited for the state’s superb performance in entire sectors of hospitality tourism to entertainment industries.

It was on the account of multiple expert advisors and evaluator panel’s judgment this title was declared. Manipur including other states of Northeast have the highest possibility to map India as the third highest travel tourism travel economy with its growing pattern of tourist inflow and development process. But still NE requires massive infrastructure developments like hotels, restaurants and establish of more route links for which Indian tourism is working in close collaboration with minister for road transport and highways. 


NEIC: SUMI

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